Designing for social innovation

SDC_illustration_society
DATE & TIME
June 14, 15:00 -18:00 CEST
DURATION
3 hours
WORKLOAD
3 hours
LANGUAGE
English
PRICE
Free

If you are not yet a member of our online campus, this link will take you to the registration page. Membership is free but required to sign up for activities.

DESCRIPTION

This conference is organised in collaboration with the Social Design Network*.

Design has a long tradition of relating to society and its challenges. The economic, demographic, social, political and environmental long-term challenges call for deep changes, posing new challenges for companies, governments, institutions and individuals.

Two design fields, social design and service design, focus on design as a strategic tool for developing social innovation initiatives and creating impact by understanding and framing problems and finding solutions in collaboration with communities, influencing societies and the wider environment. And recently, both fields also starting to tackle issues of ethics, values and the broader influences of design on our social and ecological environment.

In the last few decades, social responsibility has transferred to the core of service design. No matter what we design, we need to always have the consequences for individuals, groups, communities, culture and society in mind. That starts with harnessing users in the design process, enabling designers to better understand their wishes and satisfy their needs, and continues with focussing on society as a whole.

How to design for social innovation? While it seems like an easy call, designing for social innovation is complex and requires a recalibration of skills. This virtual conference interlinks the two fields and aims to find common ground between social design and service design. By connecting the aims, we’ll take a holistic, transdisciplinary approach to design, try to bridge the gaps, and offer an innovative and fresh perspective on ways to combine social design and service design. In two content blocks, you will be able to listen to insightful talks. Each block ends with discussions and a plenary closing session.

OUTCOMES

  • Explore how to design for social innovation

  • Find out how to help people, groups and communities transition to more sustainable futures

  • Learn to share and redefine power dynamics through design while involving new and unusual stakeholders

  • Get to know why measuring impact matters

  • Learn about the ethical aspects of design's contribution to society

  • Find common ground between social design and service design

PROGRAM

Opening

Communities in transition

  • Talk 'How to design social services for people in transition?'
  • Talk 'Who has the power to empower?'
  • Case study
  • Discussions
  • Plenary closing session

Cultural inspirations

  • Talk 'Designing the context: communities, services and design anthropology'
  • Talk 'Measuring impact'
  • Case study
  • Discussions
  • Plenary closing session

Closing

The conference will happen live via Zoom.

STUDY POINTS

This conference is worth 4 SDC study point.

KEYWORDS

Social design, ethics, participatory design, ethnography, inclusive design

360° SERIES

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ABILITY 03 - Mind the consequences
LEVEL - EXplore

360° SERIES

SDC_illustration_360_degrees_series_explore_ability03_lightblue

ABILITY 03 - Mind the consequences
LEVEL - EXplore

DATE & TIME
June 14, 15:00 -18:00 CEST
WORKLOAD
3 hours
PRICE
Free
DURATION
3 hours
LANGUAGE
English

If you are not yet a member of our online campus, this link will take you to the registration page. Membership is free but required to sign up for activities.

* The internationally Social Design Network (SDN), initiated by the Moholy-Nagy University of Art and Design and Hadassah Academic College Israel was launched in 2020. The scheme involves partners from universities sharing knowledge, training socially sensitive designers and creative professionals by sharing research, projects and courses, which activity is essential in the integration of social design into strategies tackling social and ecological problems. The network’s aim is to inspire, share knowledge, develop new ways of collaboration, explore innovative methods and tools for social impact.

Meet the speakers

SDC_people_bianca_herlo

Bianca Herlo (Germany) is a design researcher and lecturer based in Berlin, working in the field of social design at the Berlin University of the Arts.

Bianca is also leading the research group 'Inequality and Digital Sovereignty' at the Berlin Weizenbaum Institute for the Networked Society. Bianca teaches design and design theory at various universities and has been chair of the German Society for Design Theory and Research (DGTF) since 2021.
SDC_people_alvise_mattozzi

Alvise Mattozzi (Italy) is sociologist and assistant professor of social studies of science and technology, Politecnico di Torino.

Alvise works at the cross-road of science and technology studies and design studies using semiotics as a descriptive methodology in order to account for the social role of artefacts. He is RTD Researcher in Sociology of Culture and Communication at the Faculty of Design and Art of the Free University of Bozen-Bolzano, and contributed to design and establish the Master in Eco-Social Design of the Faculty of Design and Art of the Free University of Bozen-Bolzano.
SDC_people_janka_csernak

Janka Csernák (Hungary) has been a researcher at the MOME Innovation Center since 2020, currently working on her doctoral dissertation.

As a market-based product and concept designer and curator Janka worked with diverse audiences. Her research focuses on the impact of design tools on disadvantaged women’s communities and adolescent youth. In addition to teaching multidisciplinary social design courses, hackathons, and summer universities, she is a co-founder of the Social Design Network. She received the Hungarian Design Award for several projects, and the Fondation Jacques Rougerie Award.
SDC_people_jonathan_ventura

Jonathan Ventura (Israel) is a design anthropologist specialising in social and healthcare design, design research methodologies and design theories.

Jonathan is the Chair of the unit for History and Philosophy of Art, Design and Technology at Shenkar, and an associate professor of design research and theory at the Department of Inclusive Design at Hadassah Academic College in Jerusalem. Jonathan is also a visiting fellow at the Helen Hamlyn Centre for Design at the Royal College of Art in London UK.
SDC_people_jennifer_schubert

Jennifer Schubert (Germany) is a researcher and lecturer at Free University of Bolzano in the area of Social Interaction Design.

In 2018 she obtained her Ph.D. at the Berlin University of the Arts. In her practice-based dissertation about 'Civic Tools for Informal City Making' Jennifer explored new possibilities of visual and tangible forms of participation. She has worked in bottom-up as well as municipal research projects, in rural and urban spaces, locally based with a global perspective. She has been teaching Design Research modules in several universities. Together with Alvise Mattozzi she has worked on the 'Ridest – People in Transition' Project in collaboration with the municipality of Bolzano with the goal to design social services more adaptable to individual lifepathes.
SDC_people_ariel_guersenzvaig

Ariel Guersenzvaig (Argentina) is professor of design at ELISAVA, Barcelona School of Design and Engineering.

Ariel's current research focus is the ethical impact of machine intelligence on society, with a focus on medical applications, autonomous weapons and algorithmic justice. He combines his academic work with professional activities in the fields of user experience design and service design. Before becoming a full-time academic, he worked for the industry for 20 years.
SDC_people_alon_chitayat

Alon Chitayat (Israel) is an artist, educator and Lead UX designer for growth at Waze.

In this role, Alon is inspired by the power of communities in solving mobility challenges together. Alon is also a Professor at NYU’s Interactive Telecommunications Program (ITP) and Shenkar College of Engineering, Design and Art. His research studies drawing as a means of dialogue - creating empathy and intimacy in digital interaction where it would otherwise be absent.
SDC_people_bori_feher

Bori Fehér (Hungary) is an architect, social designer focused on resilience and sustainability, and head of the Social Design HUB at MOME Innovation Center.

For more than a decade, Bori has been the Head of Social Design HUB at the Innovation Center of Moholy-Nagy University of Art and Design (MOME). She facilitates students and researchers in social, eco and humanitarian design projects, and works with underprivileged communities on the rural periphery of Hungary. She is the Co-Chair and Co-Founder of the internationally unique Social Design Network.
SDC_people_rita_szerencses

Rita Szerencsés (Hungary) is a social designer, impact researcher, urbanist, teacher and design and art manager.

Currently Rita is researcher and a doctoral student at the MOME Doctoral School. Her doctoral research is assessing the impact of art-based socially committed interventions. She is involved in social design research, practice oriented courses as a teacher and interested in maintaining urban communities, socially beneficial innovations. She is founding partner of Budapest100, an internationally acclaimed architectural heritage project, an external expert at the Contemporary Architecture Center Budapest and a co-expert in the Come in! URBACT Transfer Network.

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